We actually hit the second position on a Google search for "Seven2" - not bad, within 2 months we went from page four to the number 2 spot. Oh yeah, we're experts now... ;)
Really it seems like the more links we had pointing to our site combined with the number of references to Seven2 on the page really effected our positioning. Honestly I also think our Meta tags helped some too, especially since the descriptions listed on Google is right out of those tags and not from any content on our page.
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